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Tech Age Communication – It’s not what you think

  Problem: “As technology becomes more awesomely able, what will be the high-value human skills of tomorrow?” Solution: Best new “human” skills “…the most effective groups are those whose members most strongly possess the most essentially, deeply human abilities- empathy above all, social sensitivity, storytelling, collaborating, solving problems together, building relationships.” This is not just …

Selling Dentistry by Story Selling – Part 1

Storytelling – To Gain Case Acceptance Stories have captured peoples’ attention for eons, long before the written word. Jesus used stories to illustrate his lessons, as have many other spiritual leaders. Incredibly long stories were handed down from generation to generation, long before written narration, as a means to remember that culture’s history. Stories were …

Relationships Rule

Relationships Rule! Thanks to DEO Summer Summit (for DSOs) and NSA/GA (Georgia National Speaker Assoc) I listened to no less than 5+ amazing speakers over the weekend.  Here was my biggest take-away: Relationships Rule! The speakers varied from: Gary Vaynerchuck – Irreverent and brilliant marketing guru Kim Scott (Radical Candor) – Business and communication author …

Sell That Smile

Here are some alarming facts. Did you know that the average percentage of dental treatment acceptance is only 30-50%? Half, or even less than half of your patients never accept the treatment you recommend. Think about that. Think of the revenue you’re leaving on the table, and just as importantly, patients that are not getting the …